Advertising, consensus, and ageing in multilayer Sznajd model

Details Advertising, consensus, and ageing in multilayer Sznajd model Advertising, consensus, and ageing in multilayer Sznajd model

2003-12-13

arxiv.org/abs/cond-mat/0312342v1

Physics

Condensed Matter

Statistical Mechanics

6 pages including 4 figures, for Int. J. Mod. Phys. C

Scientific paper

10.1142/S0129183104006030

In the Sznajd consensus model on the square lattice, two people who agree in
their opinions convince their neighbours of this opinion. We generalize it to
many layers representing many age levels, and check if still a consensus among
all layers is possible. Advertising sometimes but not always produces a
consensus on the advertised opinion.

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