Linking Science and Society With an Environmental Information Bridge

Computer Science – Multimedia

Scientific paper

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6334 Regional Planning, 6600 Public Issues, 6605 Education

Scientific paper

Building learning communities to engage the public in identifying and solving local and regional environmental problems is the vision of the newly created Northern Great Plains Center for People and the Environment at the University of North Dakota. The Center serves as an Environmental Information Bridge between science and society for citizens of the region, providing information, data, and value-added remote sensing products to precision agriculture, sustainable forestry, Native American land managers, and K-lifetime educators. Guided by the needs of end users, the new Center is a prototype for a national infrastructure that meets ESE's objective to "expand and accelerate the realization of economic and societal benefits from Earth science, information, and technology". The scientific community has been good at converting raw data into useful information. However, a serious communications gap exists between the communities of scientists and non-scientists. The new Center bridges this gap, creating a many-to-many exchange of information among those who learn first about the environment and those who will put those lessons to work for their economic welfare, the betterment of the quality of their lives, and the benefit of their descendants. A major outreach component of the Center, written and produced at UND, is Our Changing Planet, a public television series aimed at increasing viewers' awareness of environmental and climate change issues. Now carried by approximately 30 public television stations the series is distributed nationwide by the National Education Television Association. The Center has also recently established a partnership with StormCenter.com, LLC, a multimedia company and fellow partner in NASA's Federation of Earth Science Information Partners that uses leading-edge technology to deliver information about the environment to regional television stations. Service to the media provides a vital link between science and the public, as local weather broadcasts are often the public's primary source of environmental news and information. Through our partnership with StormCenter.com, the Northern Great Plains Center for People and the Environment will deliver up-to-date satellite imagery and accurate environmental information to regional media outlets.

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