Metrics for the effectiveness and success of an Education and Public Outreach Program; the HST experience

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Scientific paper

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Scientific paper

The Office of Public Outreach (OPO) at the STScI was created to share the amazing discoveries of the Hubble Space Telescope with the American public. During the last five years we have developed a multitude of products and programs that have capitalized on the intense interest in Hubble to inform and inspire millions of Americans and many others around the globe. Our Education and Public outreach program has five complementary strands that broadly define the communities we serve. These are News, Formal Education, Informal Science Education, Online Outreach, Origins Forum In this paper we present and discuss some of the metrics for effectiveness and success that we have developed and use in each area of our outreach program.

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