Astronomy and Astrophysics – Astronomy
Scientific paper
Jun 2008
adsabs.harvard.edu/cgi-bin/nph-data_query?bibcode=2008ca07.conf..304b&link_type=abstract
Communicating Astronomy with the Public 2007: Proceedings from the IAU/National Observatory of Athens/ESA/ESO Conference, Athens
Astronomy and Astrophysics
Astronomy
Scientific paper
Here we will present a pilot project that will be tested and developed throughout 2007/08 in advance of the International Year of Astronomy. Why "putting astronomy in the shopping cart"? The aim of the project is to publicise astrophysics at a popular level, choosing a place that best matches the meaning of the word `popular': the shopping mall. With this project we want to arouse consumer interest in science, making use of the supermarket inside any shopping mall: a place people are familiar with and where they find common consumer goods. The final purpose is to give our science consumer the chance to bring home shopping bags filled not only with consumer goods, but also with a piece of knowledge about astronomy, astrophysics and the way astronomers work and think to understand the Universe and its phenomena.
Boccato C.
Lazzaretto E.
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