Statistics – Methodology
Scientific paper
May 2008
adsabs.harvard.edu/cgi-bin/nph-data_query?bibcode=2008aas...212.3302b&link_type=abstract
American Astronomical Society, AAS Meeting #212, #33.02; Bulletin of the American Astronomical Society, Vol. 40, p.231
Statistics
Methodology
Scientific paper
As astronomical organizations, science centers, and planetariums prepare new programming for the IYA, the question of assessment of such programs, both in conveying astronomical content and engaging the audience in that content, becomes increasingly important. In addition, how can target audience interests be measured in such as way as to facilitate the development of this new programming? One methodology is question cards (Stroud et al. 2007) which asks participants to physically sort a set of questions into categories such as "what I already know about,” "what I want to know more about,” and "what I am not interested in knowing more about.” When administered as a pre/post assessment, the resulting data can be utilized to make adjustments to future programming and to create new programs which better fit target audience interests and pedagogical needs. This poster discusses a modification of this methodology as 10-item questionnaire where questions such as "how will the sun die?” and "why do stars have different colors” are accompanied by four possible responses: "I know the answer,” "I want to know the answer,” "I know the answer but I want to know more,” and "I'm not interested in this question.” Data will be provided for the successes and limitations of this assessment technique as applied to three pilot programs: assessment of an existing informal astronomy education program for 7th graders, assessment of an existing planetarium show, and audience research for the planning of a future planetarium show.
Bednarski Marsha
Larsen Kasper
Robinson Christian
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